LUXURY MARKETPLACE MARKETING - DOMINATE THE UNCONTESTED MARKET NICHE

Luxury Marketplace Marketing - Dominate The Uncontested Market Niche

Luxury Marketplace Marketing - Dominate The Uncontested Market Niche

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As a luxury real estate marketing professional it is vitally important to deliberately clarify and craft your marketing message so that you attract your ideal clientele. As long as we interact with people, we are continuously in the process of marketing ourselves to others, presenting ourselves in such a way as to attract what we want. But, are you projecting your authentic self, the self that you would ideally like to be if you were not concerned about what others thought of you. Or, are you trying too hard to please people and lose your authenticity in the process. That is a big question!

Recently, a mistake was made on our account by an internet service to which we subscribe and our account was suspended. The only way that this could be remedied was via email customer service. There was no phone number given on their Contact Us page. Frustration set in because it took way too much time to write them and prove that the mistake was theirs not ours. Two days later the account was suspended again for the same reason. Again, the burden of proof was on us which took more of our time. And, we are one of their best customers!



Many real estate in Marbella. times you see a box at the checkout stand for a particular charity where you can deposit your coins or dollars. But, it is usually a national charity, not a local community charity such as the Girl's Club, the local food bank, etc. There is something so wonderful about being able to simultaneously contribute to the environment (recycling bags) and also to a local cause here. It makes you feel good about yourself and about the store, thus generating customer loyalty. What was the price of our loyalty? It was five cents!

For example: the other party may have a wonderful property (site) and wants to develop it, but does not have the knowledge. You "love" the site and know that you could make it a very successful and profitable real estate development. You approched the land owner.

This is another common mistake palacetes de banus beginners make. Not allowing for all the expenses and costs involved. Sometime we forget some important things. Sure we know we need to include the purchase price and the renovation costs. But what about other costs and expenses such as, closing costs including legal fees, title insurance, property insurance, real estate taxes, and real estate company or service. transfer tax when selling the house.

How can it cost you less to sell your home to a real estate investor? Because you are selling real estate directly directly to a buyer there are no real estate agent commissions involved which is typically 6 percent of your sale value. This can add up to tens of thousands of dollars. Instead of paying a real estate agent commissions you are giving some of that money in equity to the new home buyer or investor.

The NAME. Your business should be in the name of your LLC. Most companies name LLC by the street address, for example 17 Lexington Ave LLC...I prefer to name them by the number and street name only without St..Ave..Ct.etc For example 17 Lexington LLC. It is just easier to remember and shorter to write. When you get a number of LLCs set up it starts getting confusing which one was St or Street or Ave, and the correct spelling of the LLC is essential in absolutely everything you do.

If your competition in luxury real estate is heading in one direction take the opposition direction and stand out. Be a contrarian. Maintain your personal touch, even after you have sold the home. It will go a long way to build client loyalty and referrals.

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